THE RISE OF EMOTIONAL WEALTH IN GEN Z

The Rise of Emotional Wealth in Gen Z

A New Kind of Wealth: Gen Z Is Rewriting the RulesFor decades, financial success followed a familiar pattern: gain gradually, save strongly, buy a home, and plan for retired life. But Gen Z is approaching cash with a fresh perspective. Instead of concentrating solely on long-lasting buildup, this generation is prioritizing balance, wellness, an

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